Mobile Picture

Folic

HYPERCASUAL

Rollic Crosses 2 Billion Lifetime Downloads Worldwide

High Heels!, Blob Runner 3D and Tangle Master 3D have been recognized by the 2021 Apple App Store Awards and included in Top Games of the Year!

As one of the largest hyper-casual publishers in the world with games available in over 175 countries, Rollic has created a unique development process that leverages rigorous testing to quickly update its hit titles based on players’ likes and of-the-moment cultural trends. The company’s process generates universally fun game concepts that resonate in pop culture and quickly spread on leading social media networks like TikTok, creating new engagement patterns with players.

VIEW GAMES arrow

ZYNGA’S MISSION IS TO CONNECT THE WORLD THROUGH GAMES

WHY ZYNGA

Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc.

With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™ and Zynga Poker™.

Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform.

Zynga is headquartered in California with locations in North America, Europe and Asia.

For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook or the Zynga blog.

#1

IN REACH FOR
MOBILE GAMES1

29M

US MOBILE
Unique Visitors1

184M+

GLOBAL MOBILE MAU2

91+

HOURS
PER MONTH1

Icons

100% VIEWABLE

No scrolling single page experience

Moat, IAS and DV supported

Icons

BRAND SAFE

Email & Facebook authentication

IDFA authentication

TAG certified

Icons

TRANSPARENCY

100% owned and operated

Disclosed inventory source

Icons

PREMIUM INVENTORY

Premium In-Game Video

Rewarded Opt-In Video

Native Playables

Integrations and Sponsorships

partnership
approach

Brand partners can leverage Zynga’s unparalleled gaming reach and engagement in three key ways.

custom 360
partnerships

in-game
integrations

direct & programmatic
high impact media

AD SOLUTIONS

PLAYABLES

Engage audiences with native playables for a truly customized experience that integrates your brand message directly into gameplay.

Studio E

Zynga’s in house world class game studios build immersive, native branded experiences. We’ve taken our best game developers, designers and mobile app engineers to build turn-key, branded content that leverages fun gameplay mechanics to create customized experiences that drive massive engagement at scale.

Playable Gallery

Slider Images

AD SOLUTIONS

IN GAME VIDEO

FIRST IMPRESSION TAKEOVER

Own the the day by being the first impression served after a player’s first turn in game. Taking advantage of early sessions depth captures player’s attention.

Slider Images

AD SOLUTIONS

REWARDED MEDIA

Reward players for watching a video
or playing a branded mini-game.

2 in 3  Zynga players say they like getting
in-game rewards in exchange for watching an ad

CASE STUDY

Premium video package including sponsorship in CSR2 racing game, Rewarded Video and FITOs across Zynga’s Owned and Operated games

FITO drove significant lift in awareness  and recall

Rewarded Video drove significant lift in recall

CSR2 Sponsorship drove a 10% CTR and 98% VCR

  1. Nielson Vizu Brand Study 
  2. Zynga Campaign Performance Data 

 

Zynga Picture

CASE STUDY

Native Playables across Zynga’s owned and operated games.

The Playable drove engagement rates 4X higher than benchmark

Zynga Campaign Performance Data 

View Demo

Zynga Picture

CASE STUDY

Non-Skip 6 second vertical video with custom end card on private programmatic

#2 best performer with a  CTR 6X higher than video benchmarks and 99% VCR

Zynga Campaign Performance Data 

Zynga Picture

ADVERTISE WITH US

To learn more about advertising opportunities across Zynga mobile games

  • Zynga Ad Sales representative will follow up to respond to your inquiry

By submitting your information, you agree to Zynga’s Terms of Service and acknowledge Zynga’s Privacy Policy applies.