Progressive

PROGRESSIVE

Progressive_1
PROGRAM OVERVIEW

Playable: Unicorn Fly branded Game

OBJECTIVE

Reach Zynga’s Mobile audience and increase quotes for Progressive.

ZYNGA SOLUTION

Engage players with a fast-paced, whimsical game as Flo, Progressive’s spokesperson, flies on her unicorn picking up insurance types to create savings bundles.

KEY TAKEAWAYS

Highest unique engagement rate of any Zynga campaign – with double digit metrics. Three-fourths of players who started the game completed it and many of them went on to click out and learn more about Progressive.